Elucid Magazine - קום "Kum" – The Fusion of Contemporary Fashion With Ancient Influences.


He Calling Us presents: קום" Kum" – The fusion of contemporary fashion with ancient influences. He Calling Us launches its new collection “קום") “Kum"), which means "RiseUp" in Hebrew, capturing the essence and evolution of the previous RiseUp collection. This new proposal seeks to reinvent the original style and elevate it to a new level of sophistication and expression.

The “קום “collection is a unique fusion of streetwear and ancient cultural influences. Inspired by the Hebrew word meaning "RiseUp," this line merges contemporary styles with timeless details, creating a distinctive aesthetic that truly stands out. With bold designs, intricate patterns, and a modern twist on traditional elements, the “קום “collection is more than just fashion: it's an expression of cultural heritage and modern individuality. Each piece embodies the essence of "Kum," allowing those who wear it to elevate their style and honor the past while celebrating the present.

The collection includes a variety of finishes and details, such as "Washed," "Snow Wash," "Sun Faded," and "Tie-Dyed" techniques, adding texture and character to each garment. Additionally, new necklines like the turtleneck are introduced, along with a fresh color palette featuring Caramel and Beige tones that bring warmth and versatility to those seeking a timeless and sophisticated style.

Minimalism remains a distinctive feature of He Calling Us, reflected in the logo and execution of the collection. The monochromatic garments maintain the elegant and avant-garde essence that defines the brand but with a more mature and sober approach.

Special appreciation

"It’s an honor for me to share this new collection through Elucid Magazine. I am very grateful for the opportunity to present 'Kum' in such an influential and prestigious space. For me, this collection represents a step forward and a statement about how fashion can be more than just clothing; it's a reflection of who we are and the story we want to tell. I hope that everyone who wears He Calling Us feels inspired to rise up and redefine their path, just as we have done with this new proposal."

Behind the Collection

"My intention with the new collection is to create a style that is more discreet but with profound meaning. The Hebrew word we use, 'Kum,' not only represents the act of rising literally but also symbolizes the idea of starting anew. I wanted this collection to reflect that feeling: a rebirth, a return to the essence with greater purpose and clarity. We believe that change begins within oneself, and we want to set an example of that transformation," said Mario Delgado, founder of He Calling Us.

Now available and international news

The “קום “collection is now available and can be purchased through the official He Calling Us website and selected stores.

Additional details:

● Materials and Quality: The collection uses high-quality fibers that ensure comfort and durability, making it ideal for everyday wear without compromising style.
● Sustainability: The production of this collection was carried out under responsible and sustainable practices, reflecting the brand's commitment to the environment and conscious fashion.
● Limited Edition: Each piece of the “קום “collection is a limited edition, ensuring exclusivity for those seeking fashion that tells a story.

For more information, visit www.hecallingus.com or follow @HeCallingUs on social media to stay updated with the brand's news.

He Calling Us invites everyone to rise up and discover a style that transcends time and trends, honoring the past while celebrating the present.

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Original Post: 
www.elucidmagazine.com/spotlight/kum

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